Small Business Saturday was held for the first time in 2010, as a sort of response from small business owners to big box retailers’ Black Friday and e-commerce stores’ Cyber Monday shopping experiences. Small business owners needed a way to increase sales and to remind people that “shopping small” contributes greatly to the health of local economies.
Small Business Saturday: Growing Annually
While the idea was first trademarked and promoted by American Express, national recognition of Small Business Saturday goes well beyond the corporation that started the trend.
Today, small businesses and other organizations around the United States encourage customers to shop locally, and support their neighbors, bolster community, and interact face-to-face with the shop owners who give their cities and towns character by providing goods and services that encourage economic growth, tourism, and local partnerships, and teamwork.
We’re glad to be a part of the big movement that helps small businesses thrive. Encourage your friends and neighbors to shop locally and don’t forget to come shop at Ol’ Curiosities and Book Shoppe in Monroeville, Alabama for small business Saturday!! We will be open from 9am to 6pm.